It sounds like another one of those internet myths but this time it’s true. Bayer Healthcare, has signed on with Fight CRC to donate $1 for every #strongarmselfie up to 25,000 selfies. That’s $25,000 dollars just in case you missed it. One of the most important missions of Fight CRC is to educate people about colorectal cancer and help survivors, their families, friends and caretakers connect with others and have their questions answered. Please take a moment, take a selfie, and share it so we can continue to march forward and sponsor research that will let us leave this crap behind us.